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Anyone remember the Bin 38 debacle? Well this is not anywhere near as interesting. Daniel Debow and a group of startup CEOs had dinner last week. They each shared their must read books for founders. Daniel shared the list on Facebook.
- Founders at Work: Stories of Startups’ Early Days
- The Art Of The Start
- The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk
- Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers
Guanxi (The Art of Relationships): Microsoft, China, and Bill Gates’s Plan to Win the Road Ahead- ZAG: The #1 Strategy of High-Performance Brands
- The Difference Between God And Larry Ellison: *God Doesn’t Think He’s Larry Ellison
- Who: The A Method for Hiring
- Sources of Power: How People Make Decisions
- The Sciences of the Artificial
- I’m Feeling Lucky: The Confessions of Google Employee Number 59
- SPIN Selling
- How to Win Friends and Influence People
- The Innovator’s Dilemma: The Revolutionary Book That Will Change the Way You Do Business
- The Effective Executive: The Definitive Guide to Getting the Right Things Done
- Predictably Irrational Revised And Expanded Edition: The Hidden Forces That Shape Our Decisions
- Information Rules: A Strategic Guide to the Network Economy
- Crossing The Chasm: Marketing and Selling Disruptive Products to Mainstream Customers
- Inbound Marketing: Get Found Using Google, Social Media, and Blogs
- The Lean Startup: How Today’s Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses
- The Four Steps to the Epiphany: Successful Strategies for Startups that Win
- Influence: The Psychology of Persuasion
- Positioning: The Battle for Your Mind
What books do you think are essential for startup founders to read?